Buying habits are changing. Retail marketing is changing. And the beverage industry will never be the same again.
As recently as five years ago, this seemed far-fetched – something that may happen one day, but not any day soon. And ten years ago, today’s reality would have been laughed at and dismissed.
Our beverage industry is rapidly becoming an e-commerce industry in
an increasingly e-commerce world. This move started a few years before the coronavirus mess, has picked up speed during this period, and is becoming ingrained as our customers’ preferred way of purchasing beverages.
It's not just Covid-19,
It's the Future
In other words, this trend is becoming a habit that
is running into the future. and it won't look back.
By the numbers
5. South Africa
Consumer Growth 500%
growth since January 2019.
We are adding 100+ retail accounts each month. A 250% increase since January 2019.
A 3,000% increase in monthly sales since January 2020.
These are customers that
you can access...
with a Bottlecapps Partnership
to grow your business by moving a lot of product.
Efficient, Effective Digital Advertising.
1. No Waste
4. Granular Reporting
Know who, what, when, and where.
This is something you won’t find anywhere else in the adult beverage space.
Why? Because it does not exist.
Digital placements running directly on and through our partnered retailers' mobile apps and websites.
Banner Ads are digital billboards for your brand.
Featured Products are purchased up to 40% more often
Pop Up Ads have conversion rates of 10%. (9.28% if we're being exact.)
Push Notifications 65% of our users surveyed said they want even more Push Notifications
According to Google, push notifications are
"the most powerful form of marketing ever,"
with conversion rates as high as 25% for Retail Food and Beverage.
BottleRover Campaigns allow you to promote your brand and products across our Store Locator Marketplace -
similar to Drizly or Minibar, only better, and with a much smaller budget.
Marketing on BottleRover.com will put your ads, your products, in front of customers who will have access to our nearly 1,000 retail partners located in 40 states and Canada. Easy for you. Convenient for the customer.
Distribution Campaigns are specifically designed to help boost emerging brands in their growth into off-premise retailers -
both regionally and nationally. With direct access to thousands of beverage store owners, managers, and buyers, our distribution campaigns put you front and center, giving you the opportunity to showcase your brands and products to the decision-makers that matter most.
DATA IS KING!
Suppliers tell us this daily. And, in an industry where granularity of sales information is lacking, Bottlecapps reporting excels above the rest. Miles above. Bottlecapps offers both templated and customizable brand reports as well as portal access to LIVE sales data.
The Big Wrap-Up!
Bottlecapps can provide you with:
2. Retailer access through direct-to-retailer ads, increasing your brand reach, and sales.
3. Fast, transparent, no-hassle reporting and analytics. This includes post-campaign and monthly sales analytics, empowering you to make data-driven decisions.
4. Ecommerce consulting.
5. Email marketing.
6. The ability to be more granular and strategic (vs. the traditional/promo-code relationship offered by our competitors).