TEQUILA TIME

Tequila – More Than Just a Good Margarita

Tequila for Good Times, Good Music, Good Health, and Good Skin

I’ll bet you didn’t know that there’s a city in the Jalisco Highlands of Mexico named Tequila? And that for tequila to be considered a true tequila it has to come from the area surrounding this city and must be produced using 100% blue agave, a plant that due to the volcanic soil found in this region and the cooler climate, is both larger and sweeter in aroma and taste than the agave found in other regions? Truth.

In fact, Mexican law states that tequila can only be produced in the state of Jalisco and the small towns surrounding Tequila and only with the blue Weber agave plant. In the U.S. we’re not as discriminating and allow tequila to be made with as little as 51% agave. Gringos!

More truths.

Good Times to Drink Tequila?
We’ll let the names of tequila-mixed drinks be our guide here.

At Sunrise or Sunset – Tequila Sunrise/Sunset
When in Miami – The Salty Miami
When in Spain – Margarita Sangria
When in Central Park at the John Lennon Memorial – Strawberry Margarita Punch
When in Paris – St. Germain Margarita
When bird watching – Paloma
When at bullfights – Matador (Drink a lot beforehand – bullfighting is an ugly thing to see)
When walking your dog – Salty Chihuahua
When in Texas – Texas Two-Step
When in New Hampshire – Mystic Marvel
When watching a Marvel Movie – Mystic Marvel
When you’re sitting on your countertop – Marble Queen
When you’re watching a Ginger Rogers movie and birds at the same time – Casa Ginger Mint Paloma
When near the Pacific Ocean (or thinking about it) – Pacific Tea
When your wife’s pregnant (you’ll drink one for you and one for her) – Mamasita
When you’re in a cemetery – Ghost Margarita
During Halloween – El Diablo or  Vampiro or  Something Wicked
When you’re at Chitzen Itza – Mayan Mule
When you’re eating doves – Smoking Rose Paloma
When you’re feeling a little uppity – Chai Mezcalita
When you’ve laid out at the beach for too long – El Diablo Rojo or  Negroni
When you’re feeling a little foo-fooey or tender – Watermelon Coconut Refresher  or Key Lime Sorbet Tequila
When you’re mad – Prickly Pear Margarita
When you’re at a baseball game – Champ Yanquirita
If you’re a Red Sox fan – You don’t get any tequila
When you’re eating guinea pig – QuiQui
When you’re preparing for the Buffett concert – Wasting Away Again Margarita
If you’re currently alive – 21st Century

Good Songs to Accompany Tequila?

There may be more songs about tequila than any other drink out there…well, at least more than any other drink originating in Mexico. And while many of them aren’t worth crap, some are worth a listen. The best one has to be Tequila, performed in 1958 by The Champs. More than just great music, this song has the perfect lyrics – TEQUILA (repeated every-once-in-a-while throughout the song). TEQUILA.

Then there’s Tequila Sunrise by The Eagles, Shelly West singing Jose Cuervo, Mexico, Tequila and Me by Alan Jackson, On the Tequila – Alanis Morissette (never cared for her – I don’t think there’s enough tequila in the world to make her sound good to me), Tattoos & Tequila – Vince Neal, Michael Franti & Spearhead – My Favorite Wine Is Tequila, Fue Ese Tequila performed by Gloria Trevi, Mexican Cousin by Phish, Cheap Tequila by Johnny Winter, and the current hit Tequila with Dan + Shay (a + sign? cute) – “But when I taste tequila, baby I still see ya” is a pretty good line, and to close our list Tequila Again by Brothers Osborne :

I’ll never forget the first time kissed her
And that’s where the story begins
At a dive bar named Dina’s in Encinitas
We met through a mutual friend
Had a hell of a time and we went all night
By morning she messed up my head
I swore her off, but I’ll be damned
I fell in love with tequila again.

That I lived In Encinitas (summer of ’82) has something to do with me appreciating these lyrics but those last two lines exactly how it is: I swore her off, but I’ll be damned, I fell in love with tequila again. How many of us can relate to that?

Good Health?

Yep. You read it right. To some people, tequila is a health food. Of course, these people aren’t the sharpest cacti in the Mexican desert. While not completely healthy, below are nueve razones for consuming tequila:
Is a low-calorie alcohol that, unlike most alcohol, stimulates your metabolism. Additionally, tequila carries a specialty sugar named agavin that has weight-loss properties. Hey, that’s something anyone can drink to.
May lower blood sugar and cholesterol. A study by the American Chemical Society suggests tequila may help lower bad cholesterol and raise good cholesterol.
Helps digestion. In addition to probiotics, a post-meal shot of tequila may help stimulate digestion.
Is Gluten-free. This is because it’s made from agave and not wheat.
Will elevate your mood (duh)
Numbs pain
Is good for your bones. The blue agave contains substances that enhance the absorption of calcium and magnesium in the body.
Can relieve stress and aid sleep by calming nerves.
Cures the common cold (well, that’s what doctors in 1930’s Mexico said)
All That and Good Skin, Too?
Tequila is also considered a cleaning analgesic. That means it has astringent properties that remove excess dirt and oil from the skin. In fact, many luxury spas are using it as an ingredient for skin treatments, detoxifying, and tightening pores.

Good App – Bottlecapps Store-Branded App Makes Tequila even better.

If you’re a beverage store owner or manager having this app will allow you to push messages about the great tequilas you carry and pushhhhh customers into your store.

If you’re a beverage store customer (and who isn’t?) having this app on your phone will give you the ability to search your store’s inventory and find the best tequila for your party, weekend, date nite, or time alone. If your store has our app, download it now. If your store doesn’t have our app, demand that they get it. Damnit.

Good Bye.

I’ll leave you with these wise words from our mutual friend, Mathew McConaughey:

“A little tequila, sunshine, and tacos never hurt anybody.”